It's a quick one...
You see a Tweet about an app and you go and download it. You see an interesting blog post and go to read it. Do you ever click on the button for more apps by that developer or look at the blogger's other posts?
While we're at it, when did you last go and look at someone's Twitter feed? Yes, look at your own streem of those you follow, but when you see something good, go see what else they've recently had to say.
Go on, dig a little deeper!